Graphic
Design &
Identity
Visual communication for brands that need to be felt, not just seen.
Product Identity, 2024
Selected Work
01 — 2022–2024Cezar Molina,
Graphic Designer
Based in California, I have spent eight years building visual identities for cultural institutions, independent publishers, and emerging consumer brands. My work lives at the edge of print and screen — deliberately paced, typographically obsessive.
Before going independent in 2019, I was a senior designer at Hartmann & Co. and before that at Buchgestaltung Nördlich in Hamburg. I hold a Dipl.-Des. from the Weißensee Kunsthochschule Berlin.
Clients include
Städtische Galerie Frankfurt · Mox Audio · DKFZ Heidelberg · Gropius Verlag · Klang Studios · Commune Watches
Brand Identity
Logotype, mark, colour, type, and the system that holds them together across every touchpoint.
Editorial & Print
Books, catalogues, annual reports, and magazine design — from concept through press-ready files.
Type Design
Custom typefaces and variable fonts. Lettering for logotypes and display applications.
Packaging
Label design, structural concepts, and production liaison for short and long print runs.
Art Direction
Visual direction for shoots, campaigns, and brand narratives across media.
Design Consulting
Brand audits, design system documentation, and in-house team coaching.